Digital Advertising Demystified

Digital advertising essentials for creative entrepreneurs to be in the driver’s seat of cost-effective marketing that puts your money to work for you.

In this free four-part series of online workshops you will:

🌱 Discover two key digital advertising platforms and the campaigns you can run on them for $5 - $20 a day so that you can choose the right ones to support your goals.

🌱 Gain an understanding of targeted advertising so that you know how to get your digital ads in front of your dream clients.

🌱 Build a digital advertising analytics vocabulary so that you stay in the driver’s seat of your digital advertising…especially when you hire support.

🌱 Understand what graphics, copy, landing pages, and marketing/lead funnels are needed to run an ad campaign so that you are set up for success whether you are DIY-ing or thoughtfully-hiring.

Hi, I’m andie

I collaborate with entrepreneurs, and small business owners to execute on your ideas through strategic project management, branding and marketing, and online business management.

Unlike traditional marketing agencies I am your partner in building the foundations you need to make your ideas actionable, deliverable, and replicable so that you can execute on your plans with integrity and follow through on steps needed to sustainably grow your business.

DETAILS

KNOWING THE LANDSCAPE

Two key advertising platforms you need to know about and the campaigns you can run on them for $5-$20/day.

STAYING ON TARGET

What you need to know about targeted advertising so that you can get your digital ads in front of your dream clients.

KPI & CPC & CTR…OH MY!

Get the skinny on advertising vocabulary so that you can keep cool in the face of 1,000 acronyms and stay in the driver’s seat of your advertising strategy .

THE OTHER PIECES OF THE PUZZLE

Know what is needed from the four other branches of your business to launch and run your successful ad campaign.